Introduction to DVJ Insights

DVJ Insights, which opened an office in London last year, has appointed Simon McDonald as its Managing Director in the UK following a successful 50% increase in revenues in 2015, to work alongside existing Commercial Director Roy Patel. He is tasked with increasing its presence in the UK market. DVJ is known for its innovative approach in helping companies grow their brands using Mass Qualitative and Story-Telling techniques, working closely with marketers to help brands grow. Simon has worked previously for InSites Consulting in the UK, ran the insight team at Financial Times and was a Director at Ipsos as well as running his own research consultancy.

About DVJ Insights

• We are a fast growing (>50% revenue in 2015) company.
• Offices in UK and Netherlands and coverage for Europe. Conducted research in over 40 countries last year.
• We have been awarded with the highest quality ISO certification for our processes and panels.
• Our CEO Lucas Hulsebos has been awarded with the Researcher of the Year award twice, most recently in 2015.
• Our three business units, Consumer Brands, Healthcare and Media & Entertainment work closely together to address new market developments.

Introducing the DVJ Principles for Growth

Growth is the number one KPI for brands. But in the research world, we see common mistakes and incorrect assumptions which hamper our ability to help brands grow.

In response to these mistakes, DVJ have introduced the Principles for Growthwhich will help brands overcome these common errors in the research and marketing world. Over the coming weeks we will expand on different areas of our tool box which help brands to grow.

Read more about our Principles for Growth